Are Today’s Birds Outgrowing Traditional Mineral Programs?

David Torres Modern poultry genetics have transformed what is possible in commercial broiler production. Today’s birds…

Beyond Survival: Scaling Indian Poultry in an Era of Rising Input Costs

The poultry industry has evolved from a small backyard enterprise into one of India’s most organized…

THE CONNECTION BETWEEN PROTEIN & A HAPPY HEALTHY LIFESTYLE

Invest in Chicks, Reap the Rewards: Poultry Profit Blueprint

Day-old chick quality refers to the overall health and condition of newly hatched chicks and is…

Comprehensive Biosecurity Strategies in Modern Poultry Hatcheries: A Technical Manual for Industry Success

Biosecurity in poultry hatcheries is not a single event but a continuous discipline. As the bridge…

Misinformation about hormone use in the poultry industry: scientific facts vs myths

1.   Introduction: origin and persistence of the hormone myth One of the most widespread misconceptions surrounding…

Subclinical Mastitis: A Hidden Challenge Affecting the Feed Mill

In India’s competitive dairy feed industry, feed mills invest heavily in formulating high-performance products to improve…

From INR to USD: Reimagining India’s Poultry Industry through Export

Dr. Chandan Owner, LIORAA (Strategic Advisor for Animals Nutrition and Health Organiztions) Two months ago, I…

Hello Protein: For a nation that aspires to lead the world, a protein-deficient population is a challenge we can no longer ignore.

Reduce the use of antibiotics while meeting the rising demand for meat

7 levers to limit the use of antibiotics There will be eleven billion people on Earth…