Legend Series 7 – Mr. S. K. Malhotra

1.            Are you originally from?

Reside in New Delhi.

2.            What is the best think you like in your journey?

Hard work and time management.

3.            What is the right motivation you like in the journey from starting till now?

Be dedicated, humble and honest towards your well-wishers. May it be client, friends or any other person in your life. Treat your staff as family and take care of them like family.

4.            Why you choose the poultry / livestock profession?

I entered to this profession accidently but later I started enjoying because the type of respect and warmness I received from various people involved in the industry. My vision was very clear in the beginning of my carrier. If you have to survive work hard and accept the challenges, I did it I use to get highest incentives.

5.            As compared to others big players in the industry, how is your organization different?

We don’t find any one, maybe it multinational or Indian company as our competitor, we try our best to deliver our resources may it be product or after sales services or timely delivery system, we are the best! This was proved in Covid-19 period. When we managed our supplies to all over India during lockdown. In our opinion nobody is small in the field everybody is big for us. They sell their idea we sell ours, COMPETETOR the word is not in my life, this was proved when I use to promote mycoplasma control by Tiamutin. I always convince on technology and leave; my order comes automatically. In present INTERFACE, when I started talking on immunomodulation nobody even knowing the concept today number of companies are selling such product but we are the master of immunomodulators, so our products provide ultimate results. That way we don’t have any competitor. Moreover, we are not the followers our working condition and the remuneration are best in the industry. Since, I have come up from a representative to this position so I know the grassroot of problems a field worker faces while working and I have not incorporated such hurdler in my company.

6.            Please tell us about your family?

I have very big family as my staff I take care of each one of them personally, may it be interest free loan for housing or any other need I am always there to help. My company and its legacy will be forwarded to all of them.

7.            What you think about your organization’s roadmap of the next 5 years?

In next couple of year, we will be growing much faster than what we were in last 25 years, as the new high performing strains of different breed have already arrived in the market virtually, they produce one egg in 24.5 to 26 hours per day provided their daily need of nutrients are fulfilled, as their daily metabolism interfere with daily intake of feed which results in time taken to produce an egg. Nutritionist can give a standard formulation but their requirement fluctuates on day-to-day basis to produce an egg. Our micro nutrients directly helps in fulfilling this gap of availability of nutrients in feed and availability after metabolic activities. Seasonal variations also interfere in the production and our products are designed to overcome all these problems.

8.            What is your message to the next generation entered in this business?

My message to new generation is be honest towards the white beauty (HEN), she can’t speak but she gives her best to their master’s learn from them, be faithful and hard working like them. If they will work honestly, they will be the leader in their field.

9.            What are your favourite eatery food?

I love to eat Chicken, but my most favourite dish is “Khichdi”. I love sea food as well as all type of vegetables.

10.          What are your Hobbies?

Engaging myself in technologies which helps to improve the overall productivity of the bird by giving best protection, production. I keep myself engaged in technical papers to provide best knowledge to my farmers.

11.          Any remarks you would like?

I would like to suggest all the farmer don’t depend blind fold on your fellow farmers or the consultants the modern bird can deliver

                Layer    :               340 H/H upto 72 – 73 weeks

                Breeder :               upto 200 H/H upto 68 weeks

                Broiler   :               FCR upto 1.24 Kg for 1.5 Kg B/W

                                             FCR of 1.45 Kg for 2 Kg B/W

                It is up to you how you want to keep them

All viral problems can be controlled with immunomodulation and immunotherapy, it costs you, but it pays back every single rupee spent with substantial return (in our trials it was 1:5). This process is much cheaper than that, when you invite any disease and then start controlling with the medicines prescribed. When you are doing any immunotherapy honestly 99% no disease comes and you can avoid medicines and supplements which are not required at all.

Leave a Reply

Your email address will not be published. Required fields are marked *